Midnight in Morocco

After keeping this baby under wraps for over 6 months, we finally have the pleasure in sharing one of our proudest lookbooks of all time, Holiday 2012- “Midnight in Morocco”.

For Love & Lemons’ Holiday 2012 collection integrates the extremes;  combining elements of Moroccan mystery, a romantic and youthful demeanor of Casablanca, and a mood of Marrakech in the seventies. The collection taunts with intrigue as a clash of colors and patterns are evoked by linear shapes and architectural cuts. Chic separates and devious dresses are unexpected and effective while ethnic decoration is applied to western silhouettes. Torn between worlds of love and virtue, For Love & Lemons’ “Midnight In Morocco” collection takes you on wild and exotic journey where sex goes hand-in-hand with lies and the modern gypsy is punk. Experience the fearless forsaken with FL&L’s Holiday 2012 collection.

Photographer: Zoey Grossman

Model: Anja Konstantinova

Stylist: Ashley Glorioso

Hair: Ramsell Martinez

Beauty: Samuel Paul

In stores Sept 30th.

White Heat

Sheer, breezy, white perfection! Our Wild Horses Maxi Dress is looking pretty redonculous at Nasty Gal!

Get it here.

FAll 2012 Collection: FREEDOM REIGNS

And alas, our fall 2012 collection! We have been keeping this baby all cooped up for a while now and are so excited to share it finally! Think all-american girl in the great wide open, bejeweled with turquoise, silver, and rusty velvets.

Photography: Zoey Grossman

Model: Shanay Hall

Stylist: Ashley Glorioso

Beauty: Stacey Tan

In stores August 10th!

And it just keeps coming!!

The entire Viva La Vida collection is in stores!! Here are more of our favorite pieces now at NastyGal!


Caliente Cape

El Diablo Dress


Kahlo Dress


El Diablo Top


Lulu Dress


Mexico Mini Skirt


Luciana Dress


Mi Amore Maxi Skirt

All SO Good!

Summer 2012 Now at Nasty Gal!!

The wait is finally over! Our summer 2012 collection “Viva La Vida” just hit NastyGal and it looks damn good. Mini, Sexy, Silky, Draping, and Red hot- we covered it all to make sure your summer nights are filled with stylish perfection. We will be living in these pieces this summer.

The Valeria Dress– this is named after our model Valeria Efanova, made of embroidered silk, with cut outs in all the right places. You will be beating the boys off with a bat in this dress.

South of the Border Dress– because we are going south this summer, and we will be living in this slinky peice- also made in embroidered silk.

Fiesta Tank– Bust out the margaritas and flower headbands and have a party in this top!

Rosarito Dress-Fitted with scalloped edges. Hello Sexy!

Kahlo Kimono– Sheer perfection- layer it over swimwear to dresses and your are golden.

Zoey Dress– Its like the reversed Lulu Dress- sheer in all the right places, short, and sweet. Necessary little number.

Summer, we are waiting patiently.

Check out the collection here.


We are beyond excited, literally doing cartwheels in the office, that we FINALLY get to release our Summer 2012 Collection “VIVA LA VIDA”. After 5 months of keeping it undercover, we believe it was worth the wait.

“Viva La Vida” meaning “Live the Life” is inspired by the great Frida Kahlo. She was an artist, a lover, a fighter, and had a passion for life. Her colorful flare put us in a design frenzy for the summer collection, we hope you love it as much we do.

Photography: Zoey Grossman

Model: Valeria Efanova @IMG

Styling: Ashley Glorioso

MUA: Stacey Tan

Graphics: Gillian Mahin

The painting that opens the collection is a portrait of our model, Valeria Efanova, inspired by Frida Kahlo. The painting was created exclusively for our collection by the amazing artist John Chan.



This collection will be in stores MAY 15th.

Refinery29 Interview

Check out our silliness on our latest Refinery29 Interview, also get a little peek into the FL&L headquarters, and a sneak peek of Fall 2012!!

See the rest of the interview here.